Insights from Experts: Joe Downs on Multifamily in HREB


Joe Downs, Vice President & General Manager
Years with Opus: 15 years
Project Credits: Ceylon Luxury Apartments, Citizen Park Luxury Apartments, 56 Commerce Center, District Flats, Park East Tower, Dardenne Town Square
Article: Hospitality Meets Multifamily [Heartland Real Estate Business | March 2018]

Key Points from the Article

  • Emulating a travel lifestyle is a development consideration for today's apartment buildings.
  • “People are used to visiting other cities, staying in hotels and having concierge services, which are now employed in apartment buildings. It's a very high-touch customer intimacy and value proposition in these higher-end properties."
  • In addition to these amenities, we look to develop properties in incredible neighborhoods in great cities.
  • “We try not to guess who our resident is and make all floor plans around that person. We develop in these core locations that have multiple demand drivers. The empty nester wants to move back for the excitement and energy, while the millennial wants to walk to work and party with friends."

Filed Under: Insights from Experts